The four major barriers to internationalization: Lack of capital

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  • Posted in Internationalization barriers
  • March 23, 2015
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The four major barriers to internationalization: Lack of capital

When SMEs are trying to enter in a foreign market, one of the major factors which concern the company’s financial power is the ability to have or to raise the needed funds to finance its international activities Read more >

The four major barriers to internationalization: Culture and Language

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  • Posted in Internationalization barriers
  • March 23, 2015
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The four major barriers to internationalization: Culture and Language

According to Hamill and Gregory (1997) one of the first and most important barriers that companies face on the way to internationalization consist in the differences in natural languages and cultures. Regarding the research of Imberti (2007), Read more >

The four major barriers to internationalization: Limited market information

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  • Posted in Internationalization barriers
  • March 23, 2015
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The four major barriers to internationalization: Limited market information

According to European Union (2012), the lack of information about the foreign markets is the main barrier of SMEs accessing international markets. Inadequate knowledge of foreign markets also emerged as a top barrier in recent studies (European Read more >

Swiss International Entrepreneurship Survey – SIES 2013

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  • Posted in Internationalization
  • March 23, 2015
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Swiss International Entrepreneurship Survey – SIES 2013

The School of Management Fribourg has presented the results of its 2013 study, the third of its kind, on Swiss SMEs’ internationalization efforts and in doing so has uncovered some new trends. For the purposes of data Read more >

Managing Export Risks – Export Risk Management Guidelines

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  • Posted in Internationalization
  • March 23, 2015
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Managing Export Risks – Export Risk Management Guidelines

The global financial and economic crisis has made clear to many Swiss SMEs that the risk has increased in the exporting business. Currency losses reduce margins in sales to foreign customers. Economic downturns weaken revenues in foreign Read more >

The future of Internationalization is here

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  • Posted in Internationalization
  • March 23, 2015
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The future of Internationalization is here

The term “Web 2.0” was coined in 1999 by DiNucci (1999), but became popular in 2004, when O’Reilly and MediaLive launched the first Web 2.0 conference (O’Reilly, 2004). According to Robb, “Web 2.0 it is a system Read more >

Online reputation and Web 2.0

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  • Posted in Internationalization
  • March 23, 2015
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Online reputation and Web 2.0

Reputation is considered an intangible asset which can affect positively or negatively the internationalization process from the beginning on the Internet can be relevant for this study. This asset affects the domestic and international performance for both Read more >

Assisting companies for internationalization at crossroads

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  • Posted in Internationalization
  • March 23, 2015
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Assisting companies for internationalization at crossroads

It is generally considered that companies which follow the path of internationalization are stronger and able to overcome crisis or other constraints. However, only a part of the entrepreneurs who are interested in the field of internationalization Read more >

Contact potential customers in foreign markets using ecommerce platforms

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  • Posted in Internationalization
  • March 23, 2015
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Contact potential customers in foreign markets using ecommerce platforms

Developing and sustaining a convincing online presence should be considered a priority, one through which organizations not only facilitate online transactions, but also maintain long-term customer loyalty (Eastwood, 2007; O’Reilly, 2007). The Internet removes most of the Read more >

Raising funds with Crowdfunding

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  • Posted in Internationalization
  • March 23, 2015
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Raising funds with Crowdfunding

According to an article on the knowyourmeme.com website signed by Brad (2013), the term “crowdfunding” was coined by Michael Sullivan in August 2006 with the launch of fundavlog, an incubator project for emerging video blogs and project Read more >